Cambridge International AS & A Level Media Studies

Enable learners to develop a critical understanding of international media as they approach the Cambridge International AS & A Level Media Studies syllabus (9607). Students engage with key topics, from production processes to media regulation, while developing critical thinking and analytical skills. Unpack the pedagogy and get a comprehensive understanding of the assessment through the robust support in the digital teacher’s resource, with a particular focus on guidance for skills development, project-based learning, and differentiation.

Media shapes our understanding of the world. Enable your learners to develop a critical understanding of international media as they explore this vast and varied field, from production processes and technologies to media power and regulation. With a skills-based approach, this coursebook with digital access guides learners through activities of progressive complexity as they develop essential critical and analytical skills.

Features

• Varied activities, from analysing camera movements to understanding music consumption over time, develop students’ analytical skills
• Group discussion and project work on key topics enable students to develop collaborative and critical thinking skills
• ‘Think like a…’ feature brings the learning into a real-life context, encouraging students to imagine scenarios in real industry roles – from market research to electrical design
• ‘Take it Further’ feature expands the learning beyond the classroom, providing ideas for independent learning and research activities that deepen understanding
• ‘Key Vocabulary’ and ‘Key Concepts’ features provide definitions and context to new material
• Progress checks at the end of each chapter encourage students to reflect on their learning
• Guidance for structuring a written response helps prepare learners for the assessment
• Written by expert authors and practicing teachers, with full syllabus coverage, so you can plan and teach with confidence

CONTENTS

• Unit 1 Introduction to Media: 1.1 What is Media?
• 1.2 Media and your life
• Unit 2 Media Language - Micro elements: 2.1 Semiotics
• 2.2 Shots, Angles, Movement, composition
• 2.3 Sound
• 2.4 Mise-en-scène
• 2.5 Editing
• Unit 3 Media Language - Macro elements: 3.1 Genre
• 3.2 Narrative
• 3.3 Representation
• Unit 4 Textual Analysis: 4.1 What is media text analysis?
• 4.2 Reading media texts
• 4.3 Writing about media texts
• Unit 5 Media contexts: 5.1 Media forms and platforms
• 5.2 Media institutions
• 5.3 Media audiences
• 5.4 Developing case studies
• 5.5 Using case studies
• Unit 6 Media Production - AS and A level portfolios: 6.1 Preparing for production
• 6.2 Researching a production
• 6.3 Planning a production
• 6.4 Developing skills: film/video
• 6.5 Developing skills: print
• 6.6 Developing skills: social media
• 6.7 Reflecting on a production
• Unit7 Media Debates: 7.1 Regulation
• 7.2 Postmodernism
• 7.3 Power and the media
• Unit 8 Media Ecology: 8.1 What is media ecology
• 8.2 Evolving media environments
• 8.3 Developing case studies for media ecology
• Glossary
• Index