Cambridge IGCSE and O Level Travel and Tourism 2nd Edition

Develop critical thinking skills and build a deep understanding of modern tourism with this series, suitable to support teachers and students through the Cambridge IGCSE and O Level Travel & Tourism syllabuses (0471/7096). Help students engage with key travel and tourism ideas through activities and case studies with analytical questions, exploring topics such as domestic tourism and the impact of the COVID-19 pandemic. The coursebook supports students whose first language is not English, with visual tools and key term definitions throughout. Our teacher's resource includes differentiation and assessment ideas, as well as guidance to help you assess students' answers to all activities, case study questions and exam-style questions in the coursebook.

Teaching inspiration, language guidance and lesson ideas – our new digital teacher’s resource provides additional support to help you teach the syllabus. You will find ideas for differentiation and formative assessment, as well as guidance to help you assess students’ answers to the exam-style questions in the coursebook. The teacher’s resource supports the Cambridge IGCSE and O Level Travel & Tourism syllabuses (0471/7096), for examination from 2024.

Features

• Introductions for each unit and details of any prior knowledge required to help you prepare for lessons.
• Step-by-step guidance through starter, main and plenary activities, so you can feel confident in your approach.
• Additional language guidance provides suggestions on how to support your students using the coursebook.
• Suggestions for what could be included in students’ answers to all activities, case study questions and exam-style questions in the coursebook.
• ‘Common misconceptions’ feature explains how to identify where students might be struggling and how to overcome these challenges.
• Differentiation ideas for activities in each unit, such as ideas for ‘Support’ and ‘Challenge’.
• Guidance on providing assessment opportunities, such as asking groups to share ideas with the class.

CONTENTS

• Introduction
• About the Authors
• How to use this series
• How to use this Teacher's Resource
• About the Syllabus
• About the Examinations
• Approaches to learning and teaching
• Teaching notes
• Unit 1. Key concepts of travel and tourism
• 1.1. Main types of tourism
• 1.2. Main reasons why people travel
• 1.3. Sustainability in travel and tourism
• 1.4. Characteristics of travel and tourism
• 1.5. Types of tourists
• 1.6. Types of destinations
• Exam-style questions
• Self-evaluation checklist
• Unit 2. Global tourism
• 2.1. The scale of travel and tourism demand
• 2.2. The features and appeal of destinations
• 2.3. Destination development and management organisations
• 2.4. Factors affecting tourism development and management
• 2.5. Managing destinations sustainably
• 2.6. Economic, environmental and sociocultural impacts of travel and tourism
• Exam-style questions
• Self-evaluation checklist
• Unit 3. Travel and tourism organisations
• 3.1. The role of tourism organisations, their sustainable practices, the products and services they provide and their appeal
• 3.2. Ways travel and tourism organisations work together
• 3.3. Different types of transport and their appeal
• 3.4. Sustainable developments in travel and transport
• 3.5. Domestic and international travel and transport infrastructure
• Exam-style questions
• Self-evaluation checklist
• Unit 4. Customer service in travel and tourism
• 4.1. The importance of customer service
• 4.2. Delivery of customer service
• 4.3. The provision of customer service for different types of tourists
• 4.4. Skills required when working in the travel and tourism industry
• Exam-style questions
• Self-evaluation checklist
• Unit 5. Destination marketing
• 5.1. The importance of marketing to travel and tourism organisations
• 5.2. Factors affecting marketing
• 5.3. The marketing mix
• 5.4. Market research and analysis
• 5.5. Market segmentation and targeting
• Digital resources
• Lesson plan template and exemplar
• Active learning
• Assessment for learning
• Differentiation
• Improving learning through questioning
• Language awareness
• Developing learners' language skills
• Metacognition
• Skills for Life
• Coursebook answers
• Language worksheets
• Worksheet answers
• Glossary
• Acknowledgements